Working in the LED manufacturing industry, Chris Ma spotted several opportunities that his employer was not interested in pursuing. As a result, Ma founded Ontario-based Vantage LED, Incorporated in 2003 to manufacture and sell LED displays for outdoor advertising. The company, which manufactures its products in the US, has grown by solving some of the industry’s biggest problems: long lead times, quality issues, and complicated end-user software. Vantage is poised to revolutionize the billboard industry through new innovations such as redundant systems in their displays and the development of a nationwide system of controlling electronic billboard content in real-time.